Strategic Insights for Technology Leaders

For years small companies have been fast and nimble whilst larger firms are slow to adopt new approaches, but an uncomfortable truth about AI adoption is that large enterprises have the resources and dedicated teams to drive rapid transformation. The scale of benefit they can achieve is huge and has therefore made it a real focus for them. Smaller firms, by contrast, often struggle to give AI innovation the sustained focus and bandwidth it will need if they want to stay ahead

Most “delivery transformations” fail before they begin - not because of technology, but because leadership starts with the wrong question. The goal isn’t to make teams more agile; it’s to design a system that reliably converts strategic intent into customer outcomes. This is the real work of delivery transformation for COOs - less about frameworks, more about flow, focus, and leadership design.

Most strategies don’t fail in the boardroom: they fail in translation. Across UK tech, leaders are crafting strong strategic visions only to watch them unravel during execution. The culprit isn’t ambition; it’s alignment. This article explores the four silent killers of delivery - miscommunication, misalignment, mis-coordination, and mis-adaptation - and outlines how top-performing companies turn strategy into a living system that drives real results.