Related Challenges We Solve
Short-term
6-12 Weeks
Consistent delivery of strategic objectives quarter-over-quarter
Teams who understand and can articulate how their work drives business goals
Leadership confidence in what's being delivered and why
Measurable ROI on delivery investment
Specific
Deliverables
Clear map from strategic objectives to current delivery
Visibility of which teams/products drive which objectives
Prioritisation framework that actually works
First measurable improvement in strategy-to-delivery alignment
Long-term
6-12 Months
Strategy-to-delivery mapping
Outcome-focused governance model
Tooling and dashboards for visibility
Training for product and delivery leads
Playbook for sustaining the connection
Our Approach to Closing the Strategy-to-Delivery Gap
We don't create more governance layers or add more planning meetings. We redesign how strategy flows into execution - making it visible, measurable, and adaptive.
What we do:
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Map current state: How does strategy actually translate today?
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Identify break points: Where does clarity get lost?
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Interview leaders and teams: What's the gap between intended priorities and actual work?
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Baseline metrics: How much of your current delivery maps to strategic objectives?
ADAPT
Diagnose the Disconnection
What you get:
Clear diagnosis of where and why the gap existsnot blame, but root causes.
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Create line-of-sight from strategy to delivery: Clear chains from OKRs → initiatives → epics → stories
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Redesign governance to track outcomes, not just outputs
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Implement lightweight tools that make strategy visible to delivery teams
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Align incentives: Make sure teams are measured on outcomes that matter
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Stabilise prioritisation: Create clear mechanisms for deciding what gets built
What we do:
ALIGN
Build the Connection
What you get:
A system where strategy drives delivery decisions, not the other way around.
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Embed metrics that track delivery against strategic objectives
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Create feedback loops: Regular strategic reviews that actually review strategy progress
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Build capability: Train product and delivery leads to maintain the connection
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Iterate and improve: Refine the system based on what's working
What we do:
ACCELERATE
Make It Stick
What you get:
Self-sustaining delivery that consistently hits strategic targets.
Why The Strategy-to-Delivery Gap Keeps Happening

It's not your teams.
It's your system.
Here's what creates the gap:
01.
No Translation Layer:
Strategy gets communicated in OKRs and objectives. Delivery works in tickets and sprints. There's no effective mechanism to translate between the two.
02.
Multiple Conflicting Priorities:
Strategy says one thing. Operations says another. Sales has urgent requests. Everyone's priority is "high."
03.
Governance Doesn't Connect:
You've got strategy reviews at the top and sprint reviews at the bottom - but nothing that connects them. Progress rolls up from teams, not from strategic objectives.
04.
Team-Level Optimisation:
Teams optimise for their own delivery, not organisational outcomes. Dependencies and hand-offs mean local wins don't add up to tangibe business results.
The symptoms you're seeing:
Strategic OKRs exist, but teams can't explain how their work connects to them
Roadmaps filled with features, but unclear which ones actually drive business objectives
Quarterly planning meetings where priorities get set, then immediately get overwhelmed by BAU
Leadership frustration: "Why are we delivering so much but achieving so little?"
Teams working hard but not moving the needle on what actually matters
What The Strategy-to-Delivery Gap Really Costs You
Research shows 60-70% of strategic initiatives fail to deliver expected value - not because the strategy was wrong, but because execution never aligned to it.
That's millions in wasted investment.
The financial impact:
You're flying blind. You can see activity but can't tell if it's the RIGHT activity. You're making decisions without line-of-sight to what's actually being delivered.
And every quarter, you're explaining to the board why those strategic objectives are still "in progress."
What it feels like:
Outcomes, Not Just Outputs

Your Strategy Is Fine.
Your Delivery Isn't Keeping Up.
When strategic priorities get lost in translation and teams deliver outputs instead of outcomes.
You've got a clear strategic vision. Your board knows where you need to go. But somewhere between the boardroom and the backlog, priorities get diluted, focus gets lost, and teams end up working on things that don't move the needle.
Six months later, you're still asking: "Why aren't we seeing the results we planned for?"
How We've Closed the Gap Before
UK Government Department:
From Personal Agendas to Strategy-Driven Delivery
The Challenge
Multiple departments delivering independently. No connection to strategic objectives. Teams optimising locally while strategic goals languished.
Our Soultion
Implemented Scrum@Scale across 4 instances. Created clear line-of-sight from Department strategic objectives down to team-level delivery. Trained 160 personnel in outcome-focused delivery.
The Results
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21 Scrum Teams launched and aligned to strategy
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160 personnel trained across all roles and ranks
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Strategy-driven delivery became the new normal
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Inter-team collaboration unlocked through strategic alignment
"Teams now deliver to strategy, not personal agendas."
- Senior Government Stakeholder

Is This Right For You?
You're a Good Fit If:
You're a COO, CTO, CIO, CPO, or senior delivery leader
You have clear strategic objectives but can't tell if delivery is hitting them
Your teams are busy but business outcomes aren't improving
You have multiple products/teams and struggle with prioritisation
Your board keeps asking "where are we on [strategic objective]?" and you can't easily answer
You're willing to change how you govern and prioritise delivery
This Isn't Right If:
You believe the framework itself is the solution (we treat frameworks as tools, not goals)
You want quick fixes without addressing systemic issues
Your strategy itself is unclear (we can help, but that's a different challenge)
Common Questions About Closing the Strategy-to-Delivery Gap
You'll see improved clarity and alignment within 6-8 weeks. Sustained delivery of strategic objectives typically takes 3-6 months as the system stabilises.
Not necessarily. We work with what you have. If OKRs make sense for you, great. If not, we'll build something that fits your context.
No. We typically replace heavy, ineffective governance with lighter, more effective mechanisms. Less meetings, more clarity.
That's fine. We build adaptive systems that can flex when strategy shifts. The connection stays intact even as priorities evolve.
Yes. We integrate with whatever tools you're using. We're not here to rip and replace - we're here to make what you have work better.
Let's Diagnose Your Strategy-to-Delivery Gap
Here's what happens when you book an assessment call:
We've helped 30+ organisations close this gap. Let's see if we can help you.
Used by LadbrokesCoral, Benchmark Capital, NatWest Markets, and leading UK enterprises.
1.
15-Minute Call: We ask targeted questions about what's happening
2.
Honest Assessment: We tell you if we think it's salvageable - and what it would take
3.
Quick Win Identification: If we can help, we'll identify 2-3 quick wins we can deliver in weeks
4.
No Sugar-Coating: If it's unsalvageable, we'll tell you. If it needs different help, we'll tell you that too