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Selling the Invisible: How to Make Technical Work Impossible for Executives to Ignore
Tech debt isn’t a technical problem - it’s a business problem wearing a technical hat. Legacy systems quietly drain millions in hidden costs and capacity. This article gives senior technology leaders the playbook for making technical work "executive obvious," using hard financials and a simple three-lens model to sell platform investment. Stop asking for permission; start presenting unavoidable strategic investment.

Darren Emery
6 min read
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